LEMME GET A LEM LEM
LEMME GET A LEM LEM
Lemme get a LemLem! Loosely inspired by a project from much earlier in my course at university, I based LemLem's personality on how I think a tipsy lemon would act. The package design emphasizes the brand's catchphrase, "lemme get a LemLem" and overall has a bright and inviting feel.
Project Brief: Expand a project completed in a previous graphic design class. Include at least 7 deliverables and complete them within 4 weeks.
Lemme Give
This music festival continued my project expansion. The Lemme Give music festival is a charity benefit hosted by Charlena Breweries (the liquor company I created for the original design project that inspired this expansion). The festival would also be the launch of their new product line- LemLem Hard Lemonade! The concert and new product line aline with Charlena Breweries’ original mission- to create drinks that encourage people to make memories, not forget them. Charlena Breweries was also looking to cater to a younger audience with their new products and event.
Process sketches and images
